Socialcam: Further Proof That You Folks Really Like Your Filters

Since last spring we've been tracking the progress of Socialcam, the 'Instagram for Video' that spun off from Justin.tv. The app, which is available for iOS and Android, hit the 2 million download milestone at the beginning of the month, and to mark the occasion it launched a new feature that made the 'Instagram'�comparison�even more apt: filters.�Yes, you can now overlay your videos with an array of effects (the top two are 70's and Electronica). As it turns out, people really like filters on their videos. A lot.�Socialcam CEO Michael Seibel tells me that�in the two weeks since launching filters, Socialcam had 350,000 downloads, an 84% increase in daily app opens, 69% increase in daily video viewers, and 50% boost in video creation (that's huge).

Source: http://feedproxy.google.com/~r/Techcrunch/~3/8dEY-J9WI20/

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