2010-10-05

WeTab boss Helmut Hoffer caught posting five-star Amazon reviews under fake name, resigns

Uh oh. WeTab's Managing Director, Helmut Hoffer, has just resigned his position after being caught using a fake identity to post positive, five-star reviews for his little MeeGo tablet. Hoffer, who originally faked the WeTab's (then known as the WePad) UI when introducing the tablet to the press, posted a review on Amazon's German site under the name Peter Glaser, a popular member of the Chaos Computer Club. A second glowing review was posted under the name Claudia Kaden -- an account apparently registered to Hoffer's wife. Of course, now that he's been outed, Hoffer admits that it was a mistake not using his own name and says he posted the reviews without the knowledge of the company. Naturally, this isn't the first case of egregious astroturfing that we've seen -- eh hem, Belkin -- and it certainly won't be the last. This guy's just the latest to get caught.Gallery: WeTab boss Helmut Hoffer caught posting five-star Amazon reviews under fake name, resignsWeTab boss Helmut Hoffer caught posting five-star Amazon reviews under fake name, resigns originally appeared on Engadget on Tue, 05 Oct 2010 04:13:00 EDT. Please see our terms for use of feeds.Permalink   |  Yahoo [translated]  | Email this | Comments



RED HAT RADISYS RACKABLE SYSTEMS QUEST SOFTWARE

No comments:

Post a Comment