Social gaming giant Zynga's acquisition strategy seems pretty clear at this point: buy a studio for game development and engineering talent and then make that studio the centralized office for whichever country or city the startup is based in. This has been the model thus far for Zynga's acquisitions of XPD in Beijing, Unoh Games in Tokyo, Conduit Labs in Boston, Dextrose AG in Frankfurt, Germany and Challenge Games in Austin. Today, Zynga is announcing the acquisition of Dallas-based video game developer Bonfire Studios which will now become Zynga Dallas. Zynga is not disclosing the terms of the deal.
The studio has created a number of video game titles for the PC and Xbox 360, including Age of Empires, Age of Mythology and Halo Wars, and according to Zynga, will help the company "continue to develop new IP across multiple platforms." Bonfire?s three founders ? David Rippy, Bill Jackson and Scott Winsett, will become GM, Zynga Dallas, creative director and senior art director, respectively.
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